nostalgia pt.1
Posted by popkitchen | Filed under everyday life
Tomorrow morning, I am leaving London after second three-month sojourn.
I will miss so many things….
• The sense of space. Though I spent hours on the tube, it is good to live in a truly big city. And I got to read some books too.
• The sense of autonomy. That however you look and whatever you [...]
Tags: london
country brend index 2008
Posted by popkitchen | Filed under advertising
A week ago, I got an e-mail from a friend, sending me the latest report “Country Branding Index 2008”, issued by the Future Brand agency. As I participated in the poll, I was particularly interested in the results.
The methodology FB employs is trying to be really precise – they interview 2,700 travelers (both business and [...]
Tags: country brend index, italy, nation branding, serbia, uk
viral effect to sadness
Posted by popkitchen | Filed under politics
In the comment on the previous post, I mentioned a British journalist, expert on the Balkans and the author of the recently released book McMafia Mischa Glenny. Also, I posted the videos of him talking about it. One of the videos I found searching was him being a guest on American TV show hosted by [...]
Tags: charlie rose, mischa glenny, serbia, youtube, zoran đinđić
gomorrah, or things you can do before 30
Posted by popkitchen | Filed under books, films, popcult
Encouraged by a few classes of Italian and previous knowledge of Spanish, I thought to myself “let’s watch a film in a movie theatre”. Italian, of course. I hate dubbed films. So, this spring, while I was in Florence, the first film I ever saw in Italian without subtitles was Gomorrah, directed by Mateo Garrone, [...]
Tags: films, gomorrah, italy, roberto saviano
shoreditch twat
Posted by popkitchen | Filed under popcult
Man, am I grateful for Urban Dictionary. How else to navigate the world of hipsterdom? This website demystifies all that latest trends, in such an ironic way, exposing it as urban superficial as they are, at the same time being hipstery itself (no posers, no need for Urban Dictionary).
Last week, I went to an [...]
Tags: graphic design, london, shoreditch twat
Let’s get Social: Utilizing Social Media for Your Brand Online Information – Day 2
Posted by popkitchen | Filed under web 2.0
The last seminar I attended and by for the most interesting.
It was held by Ciaran Noris, SEO and Social Media Director at digital marketing agency Altogether digital. Check it out, the website is full of interesting info (not to mention Last.fm charts – this spells out “our office is so frickin cool”), plus Ciaran’s personal [...]
Tags: altogether digital, blogging, ciarran norris, dylan, online information 2008, social media, viral marketing, youtube
Online Information 2008 – day two: Measuring Effects
Posted by popkitchen | Filed under web 2.0
Ok, so we heard that we all need to be engaged, to blog, twitter, have profiles everywhere …. This is what you tell companies to do, but tell me why? What is the direct gain? How do you measure this engagement everybody talks about?
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I-Crossing is the company specializing the measuring the effectiveness of online campaigns. [...]
Tags: channel 4, measuring engagement, online information 2008, social networking, web 2.0
Online Information 2008 – day one: How Microsoft does it?
Posted by popkitchen | Filed under web 2.0
Mel Carson, AdCentre Community Manager, visited OI to talk about Microsoft AdCentre and how it supports advertisers with its tools and info, enabling them to appear on MSN-affiliated sites.
He also quoted the research on social media, the fact that the social networking practices in Europe rose by 35% alone last year. Apparently, Microsoft does not [...]
Tags: london, mel carson, microsoft adcentre, online information 2008, web 2.0
online information 2008 - day one
Posted by popkitchen | Filed under web 2.0
Online Information 2008 is a combination of a trade show for information companies, conference (keynote speaker being Clay Shirky, professor at NYU Interactive Telecommunications Program, author of Here Comes Everybody, about which I wrote down below) and seminar series entitled Information Management Solutions. Since, my pass did not go through and the conference costs [...]
Tags: branding, london, marketing, michael nutley, online information 2008, social media, viral marketing, web 2.0
